Marketing Solutions

Reaching your target audience with a multimedia approach.

Growing your business organically or by word of mouth is free but that free marketing strategy may be costing you paying customers.

Our Multimedia Marketing solutions are designed to help you make the most out of your budget, whether you need a little help or a lot.

Marketing services can be purchased individually or as part of a custom package.

Marketing Strategy Planning

Every marketing plan should start with solid research.

We will help you narrow your target audience to ensure your marketing is reaching the right consumer segments.

We will also look at competitors to design a plan that will set you apart

Website Design and Development

A well designed website is at the core of effective digital marketing.

We incorporate:
Search engine optimization (SEO)
Search engine marketing (SEM)
Content marketing
Lead capture
Branding

eCommerce

We can help you integrate the eCommerce solution of your choice into your website along with payment processing solutions.

Supported options include:

Shopify
Squarespace
Woo Commerce
PayPal
Stripe
Facebook shops

Social Media Marketing

Harness the power of social media to promote your products and services, both organically and through paid ad campaigns.

You can choose how much or how little you want us to do for you.

Capabilities include:

Ad design
Audience targeting
Lead forms
CRM integrations
Campaign/ad monitoring

Landing Page Lead Capture

Landing pages are a great way to turn website visitors into leads.

Your landing page will include:

Your branding

Visitor opt in options/lead capture

Integration with a CRM service of your choice for delivery of welcome email and/or lead magnets.

Email Marketing

An important tool to attract, engage and retain customers.

You might be starting off with a large email list or planning to use the results from your lead capture campaigns. Either way, we are here to help.

Capabilities include:

CRM set up
List segmentation
Email template designs
Email newsletter creation
Follow up campaign planning

Marketing Automation

Follow up and consistency are key to the success of email marketing or lead capture campaigns.

We can design workflows that are specific for each segment of your lead and client data base.

Direct Mail Campaigns

It may seem old fashioned but there is still room at the marketing table for mail campaigns.

Capabilities include:
Research and identify relevant postal routes
Design of postcard or other mail piece
Arrange the printing of the collateral piece

We can also help you set up your USPS account for postage payment, package the material and deliver it to the post office for processing

Digital Ads

We will design an ad that can be used on different online platforms such as:

AdWords search
Bing
Google
Pop ups
Social Media

Print Ads

We will design an ad that can be used on newspapers, magazines newsletters, event programs, etc.

We can also assist you with setting up a CRM system to track and convert your leads.

Multimedia collateral

Multimedia refers the combination of text, graphics, video, animation, and interactivity into one piece of content or collateral.

Examples include:

Videos – short and long form
Animated graphics
Motion graphics
Explainer videos
Surveys/quizzes
PowerPoint presentations
Infographics

We will produce multimedia collateral that will easily integratedinto your ad campaigns

Event Planning and Marketing

Whether you want to promote your participation in a trade show or are planning your own in person or online event from scratch, we can help.

Capabilities include:

Event Design

Event marketing, including branded event websites or landing pages.

Attendee Services

PR services

Landing Page Lead Capture